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McGregor isn’t retired, becomes bigger villain

Conor McGregor

We may never find out what actually happened between Conor McGregor and the UFC and led to the Irish star to Tweeting his retirement on Tuesday. But now, just two days after he’s announced on Facebook that he is “still ready to go for UFC 200” and “I AM NOT RETIRED.”

When White first reacted to McGregor’s tweet he said he removed McGregor because he was unwilling to participate in mandatory press events. In his Facebook post, McGregor said he has “become lost in the game of promotion and forgot about the art of fighting.” He explained he went on 50 world tours, 200 press conferences, 1 million interviews and 2 million photo shoots. McGregor built a tremendous brand and following because of his self-promotion. He became arguably the most must-see man in the UFC, but his brand took a huge hit when he lost to Nate Diaz.

Diaz had only 11 days notice to fill in for Rafael Dos Anjos in March. McGregor seemed to be caught up in all of the talk and mission to become the first multi-division champion. McGregor went up to 170, far above the 145-pound weight class he holds a belt in. And all of his flaws showed. His power didn’t seem to really phase the naturally bigger Diaz. His speed and neutralized but the added weight he was carrying. McGregor exerted a lot of energy doing his spinning kicks and gassed out before he was choked out in the second round in his first in the UFC, which ended a 15-fight win-streak.

Maybe McGregor has changed his way of doing things and really wants to commit to perfecting his craft while running his mouth less. But the way this has gone down has only made him more of a villain. Ultimately, that makes him even more of a draw.

His tweet saying he retired now seems like a little kid’s reaction when he does not get his way, like he was taking his ball and going home. His response blasts fans and media who apparently do not care about him, but shell out massive money (much of which does end up in his pocket too) to watch him fight and to buy his t-shirts. He talks about how his one tweet generated a ton of money for the UFC and they should be grateful for him.

He said he’ll fight at UFC 200, but only on his terms. He’ll fly out to New York gor the big press conference, but won’t participate in other media. Maybe he is right that the $400 million he has generated should earn him some leeway, but that sort of angry tirade will only make people want to buy UFC 200 more, if only to see him possibly lose again.

But like they say, all publicity is good publicity. A simple tweet on a Tuesday afternoon made McGregor the talk of the sports world for three days in April and he’ll only continue to attract major headlines after this long Facebook post.

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Corey Johns

Editor in Chief
You could say Corey was born to become a sports journalist. His father won a national championship coaching college soccer. His mother is a baseball fanatic who hasn't missed seeing an Orioles game since 1983 (literally, sometimes it's annoying). His great uncle was a big-time boxing promoter and his maternal grandfather was once a department head at the Baltimore Sun. Basically, sports and journalism run through his blood. He played just about every little league sports there was when he was a kid and was a multi-sport athlete in high school; even playing in the first-ever high school sanction Rugby game in the country. Eventually he retired from sports as an undefeated Maryland state Rugby champion as a high school senior. Perhaps lack of athletic talent has more to do with the retirement, but he will tell you that it more had to do with a great desire to jump right into media. Upon his graduation from University of Maryland, Baltimore County as a triple communications major, Corey started the So Much Sports network and has continued to grow his websites and continues to work to make them premier sports media outlets.

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